Custom Website Design for Growth-Minded Service Providers

Designed to attract the right clients, build instant trust, and give you the confidence to scale your business without the technical overwhelm

a laptop computer sitting on top of a counter

You’re doing the work. But is your website doing its job?

You’ve got passion, expertise, and clients who love what you do. You’ve poured your heart into your business—but your online presence? It doesn’t reflect that.

Maybe it’s outdated, cluttered, or just plain “meh.” The truth is, a confusing or underperforming website costs you more than you realize. Trust quietly erodes, and potential clients move on to someone who looks more established.

You deserve a website that reflects your credibility, clearly communicates your value, and works around the clock to grow your business. That’s where I come in.

A red pos system sits on a salon counter.

The "Go From / To" Transformation

Go from a website that:

✘ Was built DIY (and it shows)

✘ Screams “budget” when you’re serving high-end value

✘ Exposes your imposter syndrome

✘ Sends potential leads running to your competitors

✘ Is a technical headache you've been avoiding

To one that:

✔ Frames your value as undeniable and your prices as unquestionable

✔ Looks every bit as professional as the services you provide

✔ Layers on “know, like, and trust” with every new visitor

✔ Is built for longevity—ready to evolve as your business does

✔ Finally makes you proud to share your URL

What You Get

(The Deliverables)

1. Strategic User Experience
A website that’s not just pretty, but purposeful. From layout to navigation, every click is planned to keep visitors engaged and moving toward your "Book Now" button.

2. Foundational Optimization

Behind every high-performing site is a powerful foundation. Your images, SEO, and site speed are all optimized to set you up for long-term success in search results.
3. Connection-Driven Copy Support
Words that work as hard as the visuals. I help refine your messaging for clarity and connection, ensuring your visitors feel understood and ready to take the next step.

Web Design Work in Action

West Coast Cane Corso Rescue

Restoring Trust and Streamlining Lifesaving Missions

The Challenge: The original West Coast Cane Corso Rescue site was a classic example of "digital overwhelm." With a cluttered layout and a fragmented user journey, potential adopters and donors struggled to find the information they needed. The mission was incredible, but the online presence didn't reflect the high level of care and professionalism the rescue provides.

The Strategy: I partnered with WCCCR to strip away the noise and build a digital home centered on clarity and connection. We moved from a confusing structure to a streamlined, mobile-first experience at wcccr.org.

The Key Changes:

  • Visual Authority: Replaced the dated design with a clean, high-contrast palette that emphasizes the beauty and strength of the breed.

  • User-Centric Navigation: Simplified the adoption and donation paths, making it effortless for supporters to take action.

  • Mobile-First Architecture: Ensured that whether a user is on a phone or a desktop, the experience is seamless and professional.

The Result: A website that finally does the rescue’s hard work justice. By moving from a "standard" layout to a strategic, intentional design, WCCCR now has an online presence that builds instant credibility, encourages more adoptions, and honors their lifesaving mission.

The Impact

  • 5,000+ Unique Monthly Visitors: Reaching a global audience to educate and advocate for the breed.

  • Search-First Architecture: Ranked for high-intent keywords, ensuring the rescue is the first thing adopters see.

  • Streamlined Conversion: A massive increase in adoption inquiries and donation engagement since launch.

"Before partnering with Chris at Xiong Media, our online presence was a major point of friction for our rescue. As a breed-specific organization, we face unique challenges in how our dogs are perceived. Chris didn't just give us a new look; he gave us a strategic platform that commands authority and builds instant trust with adopters.
Seeing our traffic grow to over 5,000 unique monthly visitors has been a game-changer. Our mission is now backed by a professional, search-optimized site that works as hard as we do. I no longer have to explain who we are—the website does it for me."
— Hannah Thompson | President, West Coast Cane Corso Rescue
📍 Based in California

Finally Get a High-Converting Website You Can Feel Confident In

Your Dream Website, Done for You—So You Can Stop Stressing and Start Growing!